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4 steps how to generate mortgage leads

October 8, 2017 / Leave a Comment

There are loads of ways to get mortgage leads, which is a process called lead generation. If you are interested in getting mortgage leads, check these methods for how to generate mortgage leads.

    1. Prepare your marketing materials. Business cards are a necessity, as well as flyers and mailers advertising your mortgage loan office’s strongest loan products. You’ll also want to prepare a short stock statement outlining your mortgage loan benefits and rates that you can use.
    2. Tap your own personal network for mortgage leads. Make a list of all the people that you come into contact with. Reach out to them by sending a letter (your stock statement will do) detailing general mortgage loan benefits, as well as your competitive rates.
    3. Ask any clients who are pleased with your services to refer you. Let them know that a referral is the biggest compliment that they can pay. If their referrals end up being clients, follow up with thank-you notes or emails. Your clients will receive satisfaction knowing that took time out to appreciate their kindness.
    4. Join a local organization that will put you in touch with members of your community. Joining the local Habitat for Humanity, or simply becoming a more active member of your congregation will generate leads by exposing you to more members of the community.

 

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